Wednesday, May 13, 2020
Small Business Saturday Blogging According to Shawn Graham
Small Business Saturday Blogging According to Shawn Graham As a small business owner, even a business-of-one, you have heard about the benefits of blogging but you contend you are too busy to sit down and write, you insist that your writing skills arent up to par, or you have no idea what to write about. Blogging seems like a daunting task. Never fear. Theres an eBook for that! Blogging For Badass Small Businesses Shawn Graham and I met several years ago online when he began sharing my posts on Google+ and Twitter. We continued to read each others work and I can tell you this, he knows how to write one badass blog! He writes and consults with small business owners to help craft and execute the right marketing and brand strategy for your small business. Shawn is no stranger to the world of blogging. Hes been a frequent commentator in online and print publications including a blog at FastCompany.com. Even more impressive, Graham has been cited in such outlets as the Wall Street Journal, Washington Post, and AdAge.com. You can get your copy on Amazon or as a pdf. And you have the option of paying for your eBook or getting it free! You can go to Shawns site and chose the option thats best for you. Just Enough To Get You Started Blogging For Small Badass Business has just the right amount of information to get you going and keep you going. Shawns book addresses many of the common obstacles small business owners (or anyone thinking about blogging) face. The books seven chapters explain how to pick a blogging platform, how to find your unique voice, what to write about, how to structure your posts and some technical stuff you should know, how to set a blogging schedule, how to engage your readers, and the most important topic- how to share your posts on social media! Theres no magic wand stuff in here but Shawn does make it do-able! Shawn goes as far as showing you concrete examples of business blogs that are totally badass to provide ideas and inspiration. Personally, I recommend you check out his blog as an example of what to emulate. Shawn practices what he preaches! Shawn is a man after my own heart! At the end of every chapter in his eBook, he provides you with an action list which he calls stone cold takeaways. Do You Need to Blog? Shawn states According to the folks at HubSpot, makers of inbound marketing software, companies that blog regularly get 55% more web traffic and 70% more leads. What are you waiting for? And be sure to follow Shawn on Twitter Google+ too!
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